If you don’t show up in Google, you don’t exist…savvy recruiters and hiring managers know this. Social and other online media facilitates interactions between humans and humans, or even humans and machines. This is the way more than 85% of recruiters and hiring managers are searching for candidates. 95% of hiring managers Google you! Also, some 60% (at least!) of business people ‘Google’ their prospects or meeting partners before seeing them in person or on the phone.
As a Certified Online Identity Strategist, Kelly Welch at YES helps many professionals use online personal branding techniques to gain an edge over their competition in terms of visibility and accessibility.
What kind of web presence do YOU have? When you ‘Google’ yourself, what information comes up?
Having a strong and complete profile on LinkedIn will increase your marketability by:
1. Increasing your visibility and viability by providing interesting details and a compelling presentation of you and your strengths
2. Communicating to your network using the tools LinkedIn offers
3. Allowing you to network while you sleep with this 24/7 global application
There’s no better way to distinguish yourself than by developing a strategic web presence. LinkedIn has over 60 million professional participants. It is a mega-network of opportunities and possibilities. Many YES clients have benefited from expanding their presence on the Internet. Since more than 85% of recruiters and hiring managers use LinkedIn as a source to find great talent, and this is YOUR target audience, doesn’t it make sense to ensure your presence is strategically solid on the web? YES understands the importance of career branding and how to find and leverage yours for success and works with cutting edge methodologies to ensure this. Ask YES about:
- Establishing and Optimizing your LinkedIn profile
- Visual CV creation
- Digital footprint strategies
Please call us or e-mail YES Career Services to schedule a personal consultation and get started on your path to a branded online presence: admin@yescareerservices.com or 919.744.8866.
